Law firm capturing local search
A personal-injury firm in Denver needs keyword research targeting local 'near me' queries, with volume, difficulty, and content briefs for 10 priority pages.
SEO Keyword Research
Tier 2 · Web & Digital · $100 · 5–8 hrs · 7 day turnaround
Listed price is the project base price. A 3% payment processing fee is added at checkout. The full total is charged upfront when you place your order.
Comprehensive keyword research for your industry with search volume, difficulty, and content recommendations.
You'll receive a researched spreadsheet of 50+ keywords relevant to your industry, complete with search volume estimates, keyword difficulty scores, and actionable content topic suggestions tied to gaps your competitors haven't filled. This saves you months of tool subscriptions and guesswork, giving you a concrete list to brief writers, PPC campaigns, or your internal content roadmap.
Deliverables
- Keyword research spreadsheet
- Content topic suggestions
- Competitor keyword gaps
What's included
- 50+ keywords researched
- Search volume and difficulty
- Content recommendations
Not included
- Content creation
- Technical SEO
- Link building
What you'll get
Your primary business niche or product category (e.g., 'custom woodworking services in Portland' or 'cloud accounting software for nonprofits'), target geographic region if location-specific, and any existing keywords or competitors you want analyzed.
The student queries keyword research tools (Ubersuggest, Ahrefs Free, Google Keyword Planner) to compile search volume and difficulty data, categorizes keywords by intent (informational, transactional, navigational), identifies 5–8 competitor domains and cross-references their ranked keywords to spot gaps, and annotates each keyword cluster with a recommended content format and target page type.
A single Excel or Google Sheets file with columns for keyword, monthly search volume, difficulty score, search intent, recommended content type, and competitor gap notes. A separate short document (1–2 pages) summarizing the three highest-priority content topics and why they rank high-value but low-competition.
Your payment remains in escrow until you review the keyword spreadsheet and confirm the research covers your industry accurately and the difficulty scores align with your site's current authority.
Common use cases
E-commerce brand ranking category pages
A DTC sneaker brand needs keyword research for category-page optimization: head terms, transactional modifiers, and competitor gaps across 5 categories.
B2B SaaS building a programmatic content engine
A B2B SaaS needs a long-tail keyword set (300+ terms) with intent classification and templated brief structure to feed a programmatic SEO plan.
Fitness studio planning seasonal content calendar
A boutique fitness studio wants to rank for trending workout keywords before peak season. The research identifies 'best HIIT workouts for busy professionals' and 'low-impact cardio for over-50s' as low-difficulty wins with 1,200+ monthly searches each. The studio briefs instructors to film two foundational videos matching those exact phrases, driving organic trial signups without paid ads.
Handmade goods seller entering new product category
An Etsy seller making candles wants to expand into natural skincare but doesn't know what searches drive buyers. The keyword research surfaces 'organic face serum for sensitive skin' and 'non-toxic hand cream' as keywords with real purchase intent and manageable competition. The seller uses this to validate product demand and write product descriptions that match searcher language.
Career coaching consultant building thought leadership
A mid-career transition coach needs blog topics to establish expertise. The research reveals 'career pivot after 40' has 850 monthly searches with few authoritative results. The coach publishes a pillar article on that exact keyword and builds a content cluster around related terms like 'skills to emphasize in career change' and 'how to explain career gaps to recruiters,' establishing organic visibility for her niche.
Frequently asked questions
Which keyword research tools will the student use, and will the data come from free versions only?
The student uses a mix of free and freemium tools (Google Keyword Planner, Ubersuggest free tier, Ahrefs free backlink tool) to cross-validate search volume and difficulty. All data is publicly available; no paid subscriptions are required on your end.
Are the 50+ keywords guaranteed to be directly related to my exact niche, or might some be tangentially related?
The student will prioritize keywords that map directly to your stated industry or product category. If your niche has fewer than 50 naturally relevant keywords (e.g., a highly specialized B2B service), the spreadsheet will include a note explaining the lower count and may suggest related keyword clusters to consider.
What does the difficulty score represent, and how should I interpret it?
Difficulty reflects estimated ranking competition based on the authority and backlink profile of current top-ranking pages. A score of 0–25 typically means a newer site or low-traffic niche; 50+ indicates established competitors. The student will flag which keywords are realistic for your stage and which require more SEO foundation first.
If I disagree with the competitive gap analysis or a keyword recommendation, can the student revise it?
Yes. You can request one round of revisions to the spreadsheet annotations, competitor analysis, or content recommendations within the 7-day turnaround. Major scope additions (e.g., analyzing 20 additional competitors or expanding to 100+ keywords) fall outside this tier and would require a separate project.
Will the research include long-tail or niche keywords, or just high-volume search terms?
The research deliberately mixes high-volume head terms (e.g., 'accounting software') with mid-volume long-tail keywords (e.g., 'best accounting software for nonprofits with limited budgets'). Long-tail keywords typically have lower competition and higher purchase intent, so they're prioritized for content recommendations.
Ready to get your project started?
Select a scope and let your Shamrck PM handle the rest. Pay the full total upfront at checkout, then review and approve the completed deliverable. Approval does not trigger a new charge.
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